Why is digital marketing important? Each company will have different specific goals in mind, but most are trying to achieve growth by reaching more consumers and convincing them to purchase. To do this effectively, you have to take advantage of all the most valuable marketing resources and technologies, and in the modern world, the internet tops that list. This makes every business in need of digital marketing. It’s necessary you understand the benefits of digital marketing for businesses, which include:
1. Affordability
Digital marketing is considerably less expensive than other marketing methods. Specific prices vary based on what you’re doing but ad spend tends to be lower than other forms of marketing.
2. Mobile Access
 100vw, 5760px” data-lazy-src=”https://www.ballantine.com/wp-content/uploads/2017/02/Depositphotos_34744909_original.jpg” data-wpmeteor-mouseover=”true” data-wpmeteor-mouseout=”true”/></p><p>You may not know this but 77 percent of American adults own a smartphone and are likely to use that smartphone or another mobile device for news, social networking, and countless other activities. Digital marketing helps you reach them while they’re doing this. With remarketing ads, email and text marketing, and social media – you can be in front of your audience while they use many different apps on their mobile phones.</p><h2>3. Flexibility</h2><p>There are many forms and uses of high quality digital marketing, including banner ads, email marketing, content marketing, and social media posts. Thus by learning how to creatively market yourself digitally, you open up a wide range of possibilities for future publicity strategies. With digital marketing, you also have the flexibility of testing and stopping poorly performing campaigns in real time.</p><h2>4. Expansion</h2><p>Many consumers do almost all of their shopping online. Digital marketing lets you appeal to these people and thus expand the reach of your company. Between Google Shopping Ads and brand awareness campaigns, you can expand your brand recognition and boost sales.</p><p><img
class=)
8. Authority
Digital marketing makes it easy to comment on issues and controversies that relate to your product or your industry. In this way, you can establish yourself as an authority on such topics, leading readers to trust you, come back for more information, and eventually make a purchase. Digital marketing allows you to come off as the industry expert that you are and will instill trust in your business.
Vehicle Wraps Are The Key to Advertising
Have you ever seen a car, truck, or van in your area wrapped in an advertisement? If so, you may have wondered whether these advertisements known as vehicle wraps are a worthwhile investment to get your small business off the ground or help move it forward.
Below, you’ll find a complete breakdown of what vehicle wraps are and why you should consider investing in them.
That’s a Wrap!
A vehicle wrap is a digitally-printed mobile billboard. Our professionals here at Creative will work with you to craft your advertisement and then print it on vinyl. Professionals print vinyl wraps in full color with eye-catching graphics. After using graphic design software to design your wrap, the individual will then apply the vinyl film to your car.
You can select either a full wrap, which covers the entire vehicle including the windows, or a partial wrap. Even if the wraps cover windows, you won’t have a problem looking through them. A high-quality vinyl wrap typically lasts three to five years.
Why Vehicle Wraps Can Be Effective!
When you think of marketing techniques, the use of vehicle graphics may not be the first thing that comes to mind. However, you may want to give car wrapping more consideration based on the following statistics:
- Mobile advertising is the most effective and efficient form of outdoor advertising, reaching more consumers at a lower Cost Per Thousand Impressions (CPM) than any other form of outdoor advertising.
- One vehicle wrap can generate between 30,000 – 80,000 impressions daily.
- 98% of Americans indicated they notice media targeting vehicle drivers and passengers.
- Fleet vehicle advertising boosts name recognition 15x greater than other advertising media. Just take a look to these professional wraps for tailgates.
Source: https://www.bigpicturegraphics.com/car-advertising-statistics/
Based on these metrics, it’s easy to see why small business owners would want to consider choosing vehicle wrap over more traditional forms of advertising.
What is The Cost of a Vehicle Wrap?
The cost of vinyl wraps depends on the size of the vehicle you wish to cover. You can wrap cars of any size. The average cost typically ranges from $1,500 to $3,000, which includes:
- Vinyl graphics design
- Printing services
- Professional installation
Another thing to consider is the cost you’ll save on not having to repaint the vehicles in your fleet. Vinyl wraps are a cost-effective solution compared to the price of a new paint job. Vehicle wraps also provide paint protection for your car, truck, or van. The wraps give the vehicle a new look while preserving the original paint job.
